Web3
Architecting decentralized ecosystems.
Immersive digital environments and brand systems for the pioneers of the open web.
Book a Strategy CallTHE RNO1 THESIS
"Web3 is more than a technology; it's a movement. We build the brand architectures that allow decentralized communities and protocols to thrive at scale."
HOW WE WORK
A five-phase methodology refined across 16 years and hundreds of engagements. Every phase is designed to compound — each output feeds the next, creating digital infrastructure that scales with the business.
Research & Positioning
Phase 01We study your market, competitors, and buyer psychology before touching a pixel. Every design decision is grounded in operational reality.
Brand & Identity
Phase 02Visual identity, verbal framework, and design systems engineered to differentiate you from every other company in your space.
UX & Product Design
Phase 03Interface design that removes friction, simplifies complex workflows, and makes the product experience communicate the value proposition.
Digital Experience
Phase 04Websites, platforms, and digital touchpoints built for conversion — fast, responsive, and designed to handle enterprise-grade traffic.
Launch & Scale
Phase 05GTM alignment, performance optimization, and ongoing iteration. We stay embedded through launch and beyond.
SELECTED WORK
A selection of our work with Web3 companies — from early-stage through enterprise.
WHY RNO1
16 years of designing digital experiences for companies that can't afford to look average. Senior teams, no juniors on your account, embedded in your operations.
Senior Teams,
No Handoffs
The people in the pitch are the people doing the work. No juniors, no outsourcing, no bait-and-switch.
Based in SF,
Global Reach
Operating across North America and Europe to deliver synchronous, absolute quality for enterprise teams.
Enterprise
Ready
Mastery of the complex scalability, security, and precision required to manage millions of active users securely.
THE APPROACH
We partner with Web3 companies to build enterprise-grade platforms, products, and brand architectures that support growth from early-stage through acquisition.
See Our Framework At WorkFrequently Asked Questions
How do you design for decentralized applications?
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Decentralized application design starts with wallet-first authentication flows, on-chain state management in the UI, and gas optimization awareness in the interaction design. The UX must abstract blockchain complexity while preserving the transparency and user sovereignty that Web3 users expect.
What branding does a Web3 protocol need?
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A Web3 protocol needs a visual identity system that works across documentation, governance interfaces, community platforms, and ecosystem partner co-marketing. The brand must resonate with both developers building on the protocol and end users interacting with applications built on top of it.
How much does Web3 UX design cost?
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Web3 UX design projects typically range from $80K to $220K depending on whether the scope covers a single dApp interface or an entire protocol ecosystem including governance dashboards, developer portals, and token interaction flows.