Crypto
Building the visual layer of the decentralized future.
Defining the aesthetic of the new internet through high-fidelity design systems for crypto infrastructure and protocols.
Book a Strategy CallTHE RNO1 THESIS
"The next wave of crypto adoption requires institutional-grade credibility combined with native Web3 culture. We bridge that gap."
HOW WE WORK
A five-phase methodology refined across 16 years and hundreds of engagements. Every phase is designed to compound — each output feeds the next, creating digital infrastructure that scales with the business.
Research & Positioning
Phase 01We study your market, competitors, and buyer psychology before touching a pixel. Every design decision is grounded in operational reality.
Brand & Identity
Phase 02Visual identity, verbal framework, and design systems engineered to differentiate you from every other company in your space.
UX & Product Design
Phase 03Interface design that removes friction, simplifies complex workflows, and makes the product experience communicate the value proposition.
Digital Experience
Phase 04Websites, platforms, and digital touchpoints built for conversion — fast, responsive, and designed to handle enterprise-grade traffic.
Launch & Scale
Phase 05GTM alignment, performance optimization, and ongoing iteration. We stay embedded through launch and beyond.
SELECTED WORK
A selection of our work with Crypto companies — from early-stage through enterprise.
WHY RNO1
16 years of designing digital experiences for companies that can't afford to look average. Senior teams, no juniors on your account, embedded in your operations.
Senior Teams,
No Handoffs
The people in the pitch are the people doing the work. No juniors, no outsourcing, no bait-and-switch.
Based in SF,
Global Reach
Operating across North America and Europe to deliver synchronous, absolute quality for enterprise teams.
Enterprise
Ready
Mastery of the complex scalability, security, and precision required to manage millions of active users securely.
THE APPROACH
We partner with Crypto companies to build enterprise-grade platforms, products, and brand architectures that support growth from early-stage through acquisition.
See Our Framework At WorkFrequently Asked Questions
How do you build trust in a crypto brand?
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Crypto brand trust comes from institutional-grade visual systems, transparent communication design, and security-first UX patterns. The brand needs to signal legitimacy to both retail users and institutional partners through consistent, high-fidelity design across every touchpoint.
What branding does a crypto project need before a token launch?
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Pre-launch branding should include a complete visual identity system, a high-converting landing page, tokenomics documentation design, community platform presence, and social templates. Projects that launch without cohesive branding struggle to differentiate in a market flooded with low-effort competitors.
How much does crypto exchange design cost?
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Crypto exchange UX/UI design ranges from $100K to $300K depending on the number of trading pairs, order types, and whether the platform serves retail, institutional, or both audiences. The complexity of real-time data visualization and regulatory requirements in each jurisdiction drives the scope.
What makes crypto UX different from traditional finance UX?
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Crypto UX must handle wallet connectivity, gas fee transparency, transaction confirmation states, and on-chain activity in ways traditional finance never encounters. Users also expect self-custody options and real-time blockchain state — design patterns that don't exist in conventional banking interfaces.